I worked alongside content teams to create and maintain visual style guidelines for promotions and content collections. I managed and designed campaigns for the 2018 PyeongChang winter Olympics, 2020 Tokyo summer Olympics, and a near endless amount of Xfinity promotions.
App integration into the Xfinity X1 platform was recoginzied as a major growth area. Our goal was to implement every high-end streaming platform onto the system within one to two years. I provided support in the integration of Netflix, Hulu, Peacock, and Pandora. I was responsible for designing ways to promote launches and solving brand guidelines being handled on X1.
Finally, I was a pivtol member of the Xfinity Flex team. The product was concepted in 2017 and then launched in 2019. We saw the product grow to 1.9 million subscribers and gain a foothold within the streaming space. This was paired with 30% year-over-year growth of premium subscribers due to app adoption and more robust music options.
