Virgin Mobile Live was the social hub for all things entertainment. Originally a facebook page, it soon grew into a destination for music, film, and tv lovers. The Virgin Mobile Feed was created on Tumblr to house all the customized content and radio show content for users to discover.
FreeFest was the yearly free music festival thrown by virgin Mobile to raise money for homeless youth. Each year's festival had ticket giveaways and promotional materials leading up to the big event.
Agency: 1 Trick Pony